This boutique is a haven for women seeking high-quality lingerie and a personalized shopping experience. The staff, particularly the owner, Cheryl, are knowledgeable and helpful, taking the time to understand each customer's needs and provide expert advice. They carry a wide range of brands and styles, including European lingerie, to cater to different tastes and preferences.The boutique's strong point is its ability to find the perfect fit for each customer, thanks to the expertise of the staff. They take pride in their work, ensuring that every woman leaves the store feeling confident and comfortable in her new lingerie. The store's return policy may be a drawback for some, as they only offer store credit for returns, but this is likely due to the high-quality products they sell.One area for improvement is the pricing, which may be steep for some customers. However, the boutique's focus on quality and customer satisfaction justifies the higher prices. The store's location and ambiance are also positives, creating a welcoming and intimate atmosphere for customers.While the boutique may not cater to plus-size women as some customers have pointed out, they do offer a wide range of sizes and styles to suit different needs. Overall, Sea Cup & Up is a must-visit destination for women seeking exceptional lingerie and a personalized shopping experience.A notable issue is the lack of plus-size options, which may limit the boutique's appeal to some customers. However, the staff's knowledge and expertise make up for this limitation to some extent. Additionally, the store's pricing may be a deterrent for some customers, but the high-quality products and personalized service justify the higher prices.