This charming boutique, Pink Soleil: A Lilly Pulitzer Signature Store, located on Beach Drive in St. Petersburg, is a must-visit destination for anyone looking for high-quality resort-chic clothing and accessories. The store's beautiful interior, reminiscent of a tropical getaway, sets the tone for a warm and welcoming shopping experience.The staff, led by the owner, Kelly, are incredibly friendly, attentive, and helpful, making customers feel like part of the family. They offer personalized styling tips and go above and beyond to ensure that customers find the perfect pieces.The store boasts an impressive selection of Lilly Pulitzer's iconic prints, as well as other stylish resort brands like Julie Vos. If a particular item is out of stock, Kelly is more than happy to try and source it for the customer, demonstrating her dedication to customer satisfaction.One minor issue is the lingering smell of cigar smoke from the adjacent cigar shop, which may be a problem for those with sensitivities.Overall, Pink Soleil is a hidden gem in the St. Pete/Tampa Bay area, offering an exceptional shopping experience that is both luxurious and relaxed. With its beautiful location, exceptional service, and stunning selection of resort-chic clothing and accessories, it's no wonder this boutique has earned a loyal following among Lilly Pulitzer fans.