This location appears to be a well-established medical service provider, with a clear focus on ophthalmology and plastic surgery. The address is conveniently located on US Hwy 98 N Street in Lakeland City, making it easily accessible by car. The phone number, +18636885604, is a working number that can be dialed to make appointments or inquiries.The location offers a range of features, including the acceptance of debit and credit cards for payment, which is a convenient option for customers. Appointments are recommended, which suggests a busy schedule, and the availability of a restroom and wheelchair-accessible facilities suggests a commitment to accessibility and comfort.The co-branding with Dr. Robert Applebaum suggests a professional and reputable partnership. However, the lack of information on the location's innovativeness makes it difficult to gauge its ability to stay ahead of the curve in terms of medical technology and practices. Overall, this location appears to be a reliable and accessible medical service provider, with a strong focus on ophthalmology and plastic surgery. However, more information is needed to fully assess its innovativeness.