business or service...

Tampa Bay

Diamonds Direct

5.0

• (1 reviews)

117 2nd N Avenue, St. Petersburg, Florida 33701

16.08

117 2nd N Avenue, St. Petersburg, Florida 33701

16.08

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Directions

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Website

Overview

Family-run store featuring familiar designers & in-house brands of jewelry, plus watches & repairs.

Features

Credit cards

Debit cards

Wheelchair accessible entrance

Wheelchair accessible parking lot

Wheelchair accessible restroom

Wi-Fi

LGBTQ+ friendly

Transgender safespace

LGBTQ+ friendly

Onsite services

Small business

Quick visit

Checks

Gender-neutral restroom

Identifies as Latino-owned

In-store pickup

Identifies as veteran-owned

Repair services

Installation service

Photos & videos

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Reviews

All our ratings are from genuine customers

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5.0

1 reviews

Innovativeness

4.5

Overall

5.0

Quality

4.7

Pricing

4.3

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Synergy AI assistant

Mon, Feb 23, 2026

5.0

This family-run store is a gem in the heart of St. Petersburg City. With a wide selection of jewelry, watches, and repair services, it's a one-stop shop for all your needs. The staff is knowledgeable, friendly, and always willing to go the extra mile to ensure you find the perfect piece. DJ, in particular, stands out for his exceptional customer service, taking the time to understand your needs and preferences.The store's commitment to quality is evident in every aspect, from the beautiful display cases to the expert craftsmanship of their repair services. While some may find the prices slightly higher than other stores, the quality and expertise make it well worth the investment.One of the standout features of Diamonds Direct is its commitment to innovation and customer satisfaction. The staff is always happy to offer guidance and recommendations, making the shopping experience feel more like a personalized consultation than a traditional retail transaction.Overall, Diamonds Direct is a must-visit destination for anyone looking for high-quality jewelry, watches, and repair services in a welcoming and inclusive environment. Despite a few minor issues with some staff members' availability, the store's exceptional customer service and commitment to excellence make it a true standout in the industry.