The location of this gas station has a decent overall rating. However, there are some issues that need to be addressed. One of the main problems is the quality of service. Many customers have reported issues with the credit card readers at the pumps, which can be frustrating. Additionally, some customers have mentioned that the service staff can be unfriendly or unhelpful. On the other hand, the pricing at this gas station is generally competitive, and some customers have reported finding good deals on gas. As for innovativeness, this gas station seems to be following a standard model, with a convenience store and amenities like an ATM and air pump. However, it could benefit from some unique offerings or promotions to differentiate itself from other gas stations in the area. Overall, this gas station has some strengths and weaknesses, and could benefit from some improvements to the service and amenities.