This business location has a decent overall rating, which is reflected in the quality of services it provides. However, the quality of services seems to be a major concern, as there are multiple reviews stating that the therapist's demeanor and approach were cold, rigid, and unhelpful. The reviews suggest that the therapist may not be empathetic or understanding, which can be a significant issue for individuals seeking counseling. On the other hand, there are no issues with pricing mentioned in the reviews. As for innovativeness, there is not enough information to make an assessment. It's worth noting that some reviewers mentioned that the therapist was "rule-based" and focused on completing tasks rather than providing emotional support, which might indicate a lack of innovativeness in the therapeutic approach. Overall, this business location may benefit from addressing the concerns around the quality of services to improve customer satisfaction. One major issue is the cold demeanor and lack of empathy of the therapist, which seems to be a consistent problem based on multiple reviews.