This tree service company seems to be doing well in the Lakeland City area. Their office is open 24 hours a day, 7 days a week, which suggests they're available to take care of any emergency tree-related issues. However, the company did have one negative experience with a customer who was upset about a driver's behavior in the neighborhood. Unfortunately, the company's response to this situation was seen as unprofessional and dismissive.The company's quality of service seems to be one of their strongest points, with many customers praising their attention to detail and expertise in tree care. The team is efficient and respectful, as seen in the photos of them working on a customer's property. Their prices are also seen as fair and competitive.While the company has received high praise from most customers, they don't seem to be innovating in any new ways. They stick to traditional tree care services like trimming, pruning, and stump removal. This might be a missed opportunity for them to differentiate themselves from other companies in the area.One potential issue that stands out is the company's lack of professionalism in responding to customer concerns. This incident occurred when a customer expressed concerns about a driver's behavior in the neighborhood, but was met with rudeness and disrespect. This lack of regard for basic decency and community safety is a major concern and something the company should work on addressing.