The business location is a used truck dealer, offering new and quality used Kia vehicles at competitive prices. The staff is described as knowledgeable, honest, and patient, making the car buying process easy and stress-free. Clients have praised the dealership's excellent customer service, professional and friendly staff, and willingness to go above and beyond to meet their needs.However, some clients have had issues with false advertising, bait-and-switch tactics, and a lack of transparency in the financing process. One client reported being misled about the price of a vehicle and having to pay thousands of dollars in additional fees. Another client had a vehicle that had an oil leak and was sold to them with a warranty that was not honored.The dealership has a convenient location, modern facilities, and a wide selection of vehicles to choose from. However, the quality of the vehicles and the pricing transparency may vary. Some clients have reported issues with the condition of the vehicles, including a lack of cleanliness and a faulty heated seat system.The innovativeness of the dealership is evident in its use of technology, including online pricing and financing tools. However, some clients have reported a lack of transparency in the financing process and a tendency to push high-pressure sales tactics.Overall, the dealership has a mixed reputation, with some clients reporting excellent experiences and others reporting significant issues. While the dealership has made efforts to improve its customer service and quality control, it still has room for improvement in these areas.